Avis Budget Group

Lead UX Researcher and Strategist

As Lead UX Researcher and Strategist for Avis Budget Group, I worked directly with Avis leadership to complete an expert and heuristic analysis of both the older and newer POS systems used at Avis onsite locations to help understand why employees were having challenges converting to the new POS that was created for them.

To complete this task, I conducted qualitative discovery work through contextual inquiry, onsite participant observation, in-depth interviews, and some usability to better understand both of the tools.

As this project is under NDA, please reach out directly for more information.